Altamonte Springs, FL (PressExposure) December 15, 2006 -- Cincinnati, OH Geoff Ficke, President of Duquesa Marketing, Inc. announced that Earthquake Products, Louisville, Ky., owners of the patented Shuffle Zoneâ¢, Texas Hold 'em gaming surface, has contracted to use the firm's proprietary Infomercial Concierge direct response sales strategy for a national product launch.
Shuffle Zoneâ¢, created by professional casino dealer Paul Fischer, is a portable, professional quality gaming surface that allows players to shuffle, deal and play Texas Hold 'em Poker like the professionals. The pad is engineered to provide at home players a casino quality surface, enabling cards to be properly handled, game-integrity protected and play etiquette enhanced, exactly as in a licensed casino.
"Only a Martian is unaware of the Texas Hold 'em phenomenon", said Geoff Ficke. "Shuffle Zoneâ¢ is the only poker item that allows players to properly handle cards and play the game. The pad flexes when cards are shuffled and dealt, exactly as tables in casinos are designed to allow dealers to smoothly, almost artfully, control cards. Players are amazed at the professionalism the Shuffle Zoneâ¢ brings to their games".
"We interviewed a number of marketing firms before unanimously deciding to engage Duquesa", said John Siegel, President of Earthquake Productions. "Every element, creative, business plan, production of the spot, offshore inventory source and manufacture, call center and media buy was on-time and under budget. Geoff and his team handled everything in a seamless, professional manner".
The Shuffle Zoneâ¢ is designed with the flop, turn and river cards clearly marked, cut card and dealer button included. Also, a travel carry bag for portability and a detailed Texas Hold 'em Poker DVD tutorial is provided for new players. "Serious players will be amazed at their improved play, while beginners, with a bit of practice, will soon shuffle, deal and play like the pros: thanks to Shuffle Zoneâ¢", comments Geoff Ficke.