United States, (PressExposure) January 31, 2009 -- Wire2Air has announced the launch of TxtImpact.com, web-based mobile marketing solutions. To allow brands, agencies, and small businesses efficiently build integrated mobile marketing campaigns.
For companies trying to increase sales, brand awareness, or acquire new customers; TxtImpact allow to create effective programs that deliver surprising results. The low cost of mobile advertising creation and implementation can also deliver an extraordinary.
â¢ Increase sales via personalized offers â¢ Grow customer retention through interactivity â¢ Create 'Buzz' among a target audience â¢ Build a database for future marketing programs â¢ Capture elusive youth
Connect with customers, whenever and wherever they are! TxtImpact makes it easy to create, implements, and monitors the progress of text message marketing campaigns. TxtImpact is immediate, convenient, cost effective and measurable.
TxtImpact is focused on providing self managed mobile marketing tools for creating Text alerts, Text poll, Text Trivia, Text Info on demand, Mobile Ringtones, Mobile web, and complete with enhanced reporting and analytics to measurable campaigns effectiveness. The company helps companies easily manage SMS and WAP-based marketing campaigns. TxtImpact hybrid self managed campaigns with our expertise to execute a mobile strategy to create successful and measurable campaigns effectiveness. TxtImpact offers mobile marketing solutions using shared short code and dedicated short code.
According to company's CTO, Sandeep Gulyani, Mobile marketing requires strategy to achieve results. Mobile marketing requires a planning and set of tools for successful campaigns.
Wire2Air believe mobile marketing is not just another communication medium, but it's a process. Mobile strategy involves identifying the product & service which are candidates for mobile marketing. Identify where customers are located, are they on web; listening to radio; reading newspapers; or in the store. Next step determine message to them; when to deliver the message; how often; and what is expected from customer to do with it.
Engages customer with the brand; provide an instant way to connect back to brand; create a feedback channel. Final and most important step is to measure performance of the campaign.
"Once engaged, brands then have a direct connection to customers, an exceedingly valuable proposition in an increasingly fragmented media landscape."
Mobile marketing however is far more complex than tradition means, and even internet because of diversity in mobile handset, network, and technologies used by different audience.
Wire2Air, a New Jersey based mobile solution, has been providing mobile content service platform, mobile messaging, & mobile web solution since 2002. Wire2air offers end-to-end solutions that enable content owners to run efficient content services for mobile phones. Wire2air mobile content and text messaging solutions enables content providers to quickly deploy, manage protect, and monetize multimedia content for delivery to millions of mobile phone customers.
Offers Java Games, Ringtones, J2ME & Symbian applications, Wallpapers, Themes, Video, Text alerts, Trivia, via Mobile Web/Web or SMS store fronts.Wire2Air has successfully launched many mobile campaigns for companies like retails giants Sears, & Kmart combining text messaging with mobile web to create an engaging mobile campaigns.
Contact: Sandeep Gulyani (sandeep(at)txtimpact.com) at TxtImpact.