Gok Wan Shows Kiwis How to Get Specs Appeal

Mairangi Bay, (PressExposure) May 21, 2009 -- Research commissioned by Specsavers, the world’s fastest growing optical retailer, revealed that many New Zealanders regard glasses as a grudge purchase and hold little interest as to whether or not their glasses enhance their look or make them feel fashionable.*

“Glasses are no longer nerdy or boring; they are definitely seen in the UK and Europe as a key fashion accessory. Kiwis really need to change their attitude towards glasses and I’m down here to show exactly how to get specs appeal,” said Gok.

Gok Wan’s top tips for great eyewear go well beyond the usual consideration of face shape and include choosing frames and colours to match your complexion, hair colour and style, jewellery selection and make up.

“You have to consider your whole look when picking out a pair of glasses,” said Gok. “There are so many amazing frames to choose from these days so make sure you are selecting a style that will work well with the rest of you!”

Specsavers success has been built on offering customers a 2 for 1 deal on all glasses priced $199 and above, all of the time. Specsavers carries over 1000 styles and colours including labels such as Missoni, Jasper Conran, Ben Sherman, Red or Dead and fcuk.

“You should be able to own several different pairs of glasses, so that you can change them according to your mood or the occasion, just as you have more than one pair of shoes in your wardrobe” said Gok. “Kiwis have a great sense of style but could definitely do with a shake up in the eyewear department.”

Specsavers, the world’s fastest growing optometrist, now has stores open all across New Zealand. Our mission is to be the best value optometrists anywhere in New Zealand, satisfying personal eye care needs at affordable prices, simply, clearly and consistently. Put simply, we will bring fashionable and affordable eye care to all New Zealanders.

About Specsavers New Zealand

Specsavers is New Zealand's premier supplier of
glasses and glasses frames.

Press Release Source: http://PressExposure.com/PR/Specsavers_New_Zealand.html

Press Release Submitted On: May 24, 2009 at 10:44 pm
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