GreenerBoomerCEO,Former ITV Ventures Founder,Cait Stanley Returns to Business Roots

, (PressExposure) January 11, 2008 -- Stanley is involved in creating Internet systems for global outreach and communicating the “green” business opportunity with Shaklee’s earth-friendly cleaners and other product lines.“This recent move from one organization to another is actually a return to my professional roots,” says Cait Stanley. “In the mid-70s to early 80s I was a Shaklee leader, earning a substantial income and incentive trips – plus I used and enjoyed all the products. Now, with the re-born Shaklee Corporation, under the visionary Chairman Roger Barnett, I’m preparing for decades of growth and development to coincide with my ‘Greener Boomer’ and ‘Be a Greener Boomer’ Internet projects.

In the last couple of years I researched all the so-called opportunities for a model designed to thrive in economically challenging and environmentally conscious times. Shaklee Corporation – especially with recent ‘favored’ product status and endorsements from Oprah Winfrey – is it. All of the leading business trends for 2008 are covered by Shaklee: health and wellness, nutrition, green issues, beauty, and home business.”

Shaklee Corporation, the number one natural nutrition company in the United States, was founded in 1956 by then 65-year-old Dr. Forrest C. Shaklee, a leader in health and environmental issues. Shaklee product lines cover green-friendly home cleaning products, purifiers for water and air, a vast array of premium quality nutritional products including a weight loss program, plus skin care and beauty lines.

Shaklee has a well-established history of being first with environmental activism – funding key research into global warming since 1986. Shaklee became the first United States company certified Climate Neutral as a result of fossil fuel reduction projects which offset all CO2 emissions. The U.S. EPA's International Climate Protection Award and the Environmental Stewardship International Award from Social Accountability International for Leadership on Global Warming were given to Shaklee in 2002.

Shaklee released Basic H® Concentrated Organic Cleaner in 1960 as one of the first biodegradable cleaning products in the world. Basic H® became an official Earth Day product in 1990. On her Earth Day telecast in April 2007, re-broadcast twice since its original airing, Oprah Winfrey raved about Shaklee's Basic H2®, an improved, more concentrated version of the original cleaner.

"It's amazing," Winfrey said. "You can clean the windows. You can clean the counters. You can clean the floors. You can clean the dishes. You can clean everything...Love it. Love that H2.”

Cait Stanley and her Shaklee organization, developing teams of business leaders in the US and overseas, are poised for exponential growth in 2008. Recent company figures reveal the renewed vigor and momentum of the Shaklee since its purchase by Roger Barnett in 2004. With freshly re-packaged products, stunning websites for each area and for the business opportunities, trendy recycled-paper printed materials the company competes visually and promotionaly with any product lines in the world. press release distribution by PressReleasePoint(

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Cait Stanley Lake Forest, IL USA 847-574-0627 []


"We're excited to do our part to protect the planet and we encourage others to follow suit. We each have a personal responsibility to do our part to make the world a better and safer place for our children and future generations. We want to demonstrate that businesses can be both profitable and do the right thing, and we hope other companies will follow our example." - Roger Barnett, Shaklee Chairman and CEO

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Press Release Submitted On: January 10, 2008 at 12:57 am
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