Griffin Technology Opens New Store in Westfields

Reading, United Kingdom (PressExposure) June 27, 2012 -- US online retailer Griffin Technology has opened its first Retail store in the Westfield Centre in Stratford, London and chosen MaxTag as its preferred security supplier.

Griffin Technology is a privately held U.S. company founded in Nashville, Tennessee in 1989 by Paul Griffin. Griffin was one of the first companies to recognize the potential of Apple's iPod, introducing their first accessories for iPod in January 2002 at the MacWorld held in San Francisco, California. This was just three months after Apple's release of iPod. One year later, at MacWorld San Francisco 2003, Griffin introduced iTrip an FM transmitter that allows iPod owners to transmit audio from an iPod to a nearby FM receiver.Today the company has a vast range of accessories for all things Apple related.

The technology retailer has chosen MaxTag's cloud based IP CCTV system 'Smartvue' as its chosen technology. It was imperative that the Nashville based company could dial in and view both live and recorded images remotely from any internet based device, including iphones' and ipads.

MAXTAG is a British Company dedicated to the nationwide sales, installation and service of Security Tagging, security labels and CCTV Systems to the retail industry.

Since its formation in 1996 the MAXTAG name has stood for excellence through its policy of striving to exceed customers' expectations in all aspects of its operations. MAXTAG specialises in providing higher performance security products with lower service requirements for the retailer.

10 HD cameras were installed with a pan, tilt and zoom function. Both live and recorded images have amazing resolution and clarity. Alongside the IP CCTV system, Maxtag installed a 58Khz AM acrylic security tagging system. Products are protected using small adhesive labels which can be deactivated at the point of sale using a simple deactivation device. An overhead people counting device was also installed which transmits the 'Count' to a wireless receiver in the manager's office at the rear of the store and populates a software programme which displays the count as a graph or bar chart, showing traffic by the hour, day or week.

About MAXTAG (UK) Limited

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Press Release Submitted On: June 27, 2012 at 1:30 am
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