Helping Customers Buy Training Toolbox for Small to Medium Retailers Released by Change Factory

Melbourne, Australia (PressExposure) April 06, 2008 -- Retail sales are about conversations.

Retail sales are about helping customer's through their particular buying process by maintaining a conversation with them.

Whilst it is good for sales people to learn and understand their organization's sales process, they must have the skills to vary that process to match the customer's buying process.

Helping Customer's Buy is a proven one day retail sales training program run by Change Factory for retail chain stores. Participants completing the course attain skills they can use on the shop floor immediately.

It is aimed at increasing sales from the same foot traffic by increasing the sales conversion rate.

Helping Customers Buy has now been released as a Toolbox suitable for small to medium retail stores and chains to use themselves without the cost of a trainer.

Helping Customers Buy Training Toolbox is fully customizable. Customers receive, in a zip file, over the internet:

* Helping Customers Buy Facilitator's Guide in Word ready to customize with a store's company name, logo and sales examples.

* Helping Customers Buy Workbook in Word ready to customize with a store's company name, logo and sales examples. It is for participants to read and work through exercises to embed the knowledge of how they can help customers buy.

* Helping Customers Buy Presentation Pack including customer's buying process, sales process, impact of small changes of conversion rates on sales results, buyer motivation types, communication model and rapport building.

* Helping Customers Buy Role Play Templates for Probing Questions and Closing complete with example role plays for selling heating and major appliances.

"This pack requires minimal customization. You can commence training the day after you download the Helping Customers Buy Training Toolbox. You will save days of work and thousands of dollars in developing a training program that works.” said Kevin Dwyer, founder of Change Factory.

More details on Helping Customers Buy Training Toolbox may be found at

About Change Factory

Change Factory is a change management company.

We help businesses who don’t like their business outcomes to get better outcomes by managing a change in their people’s behavior.

For more information visit

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Press Release Submitted On: April 05, 2008 at 8:23 pm
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