Announces to Power Books Store

Ahmedabad, India (PressExposure) April 23, 2009 -- Online Books store moves to shopping platform, extends the reach of popular books, improves shopping experience and selection for customers shopping online. (, a Web18 venture which is the Internet and Mobile arm of Network18, a full media conglomerate, and ( today announced that the two companies are launching a co-branded books store on Shopping ( The new co-branded books store will allow millions of visitors on to purchase new and interesting books of their choice at very attractive prices.

The co-branded books store will operate under an agreement whereby will be responsible for merchandising and inventory management including website content for books store and order fulfillment. Speaking about the landmark agreement, Mr. Vishal Mehta, founder and CEO said, "This partnership is an honest effort to offer booklovers the ultimate in online purchase of books in a much wider platform like".

Mr. Rahul Sethi, Group Head, e-Commerce of is quite upbeat about the deal and said, "We want to make a wide range of books accessible to the entire Internet audience in India and the books would be competitively priced as you would expect from Shopping. Our alliance with will be a great win for customers, and we are looking forward to introducing books teamed with".

The site teamed with offers a complete books store solution for new and returning customers, providing a vast product selection, a seamless shopping experience and information resources to make books buying fun. The books selection is expected to continue to grow in the coming days.

Financial terms of the agreement were not disclosed.


About Shopping is a part of which caters to the entire internet consuming audience. The construct is based on the fundamental needs of any online user and the site is home to all content that act as drivers for accessing the internet today. From READING news, blogs, feeds and information to WATCHING videos, from LISTENING to music to PLAYING games, from MAILING to SEARCHING for products, holidays, grooms and SHOPPING.

About is a wonderful and exciting new destination online. They focuses on selling a variety of products via the Internet, which includes latest mobiles, books, cameras, watches, health equipments, gifts, apparel, and a lot more at guaranteed lowest prices.

Choose a product of your choice and leave the rest to! Team at is dedicated to provide you with the lowest prices, best selection, and a really cool experience you will find no where else online.

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Press Release Submitted On: April 22, 2009 at 6:08 am
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