Noida, UP India (PressExposure) December 07, 2011 -- According to the latest research report by RNCOS entitled, "China Fast Food Market Analysis", Chinese consumers are increasingly shifting towards different food flavors with the emerging acceptance of franchising route. These trends are anticipated to continue growing in the coming years on the back of huge untapped opportunities, says our new research report, China, being the world's one of the largest economies constitutes per capita income and spending that is rated among the highest in the world. Due to the increasing consumer shift towards fast food, total fast food industry of China reached up to an estimated value of over US$ 74 Billion during 2010, which is considerably higher than the other fastest growing economies.
China represents the topmost producer and consumer of instant noodles across the globe. Chinese instant noodle market is expected to witness a sharp increase in the coming years on the back of increasing technological advancements, improvement in packaging technology, and rise in investments by market players. Additionally, rising per capita spending, introduction of various flavors, and increasing working population.
Our research also identified that, with the emergence of strong competition in the domestic industry, players have accelerated their innovation and the overall level of the industry has considerably improved. This growth depends on the progress of machinery, packaging quality, and development of salty essence and natural ingredients of the product.
Our report, "China Fast Food Market Analysis", provides extensive information on the country's fast food market, besides discussing the growing segments like Noodle market, Pizza market, and others food market. Thus, it provides valuable information about the fast food companies and provides necessary insight to investors looking to enter this market. Moreover, the report features forecast for fast food sales in the country. The forecast is based on the correlation between past market growth and growth in base drivers, such as middle class, urbanization, cultural shift, and lifestyle changes. Due consideration has also been given on competitive landscape to enable clients with a clear understanding of the market structure and growth prospects.
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