Delhi, India (PressExposure) January 20, 2009 -- Kotak Credit Cards, from Kotak Mahindra Bank, one of Indiaâs leading financial institutions, has won the countryâs Product of the year award in the innovative products category on Saturday, Jan 17, 2009.
Speaking on the occasion, Mr. Subrat Pani, Business Head - Kotak Credit Cards said, âWe are indeed very happy to be the proud recipient of the countryâs Product of the Year Award. We consider this award special as Kotak Credit Cards has been designed on the basis of customer feedback which helped us form the three core tenets of our product â Relevant benefits, Simplified credit and transparent communication. This recognition fortifies our belief and endeavour of providing our customers with innovative and valuable services.â
Product of the Year, (POY) an independent survey on product innovation, has forayed into India to announce the countryâs Product of the Year on January 17, 2009, at an event in Mumbai. Product of the Year is a global consumer recognition standard that celebrates and rewards the best innovations in retail products done through an independent consumer survey of consumers across the country.
The agenda for POY is providing a platform for consumers to identify the best innovations in the market to manufacturers and showcase them effectively. The concept has been running in 28 countries for the last 20 years. In India, the management has extended its scope to cover mobiles, electronics, durables, appliances and credit cards.
About Kotak Credit Cards
Kotak Credit Cards launched in April 2008 is the newest addition to the wide array of financial services offerings by Kotak Group. Kotak Credit Cards is the first vertical credit card in India that offers interest free cash withdrawals and auto encashment of reward points amongst other benefits. Recently, Kotak Credit Cards partnered with CPP Assistance Services Pvt. Ltd., a UK based multinational, to launch Card Protection Program (CPP) in India. This tie-up will benefit the consumer by providing protection against any misuse due to lost/stolen credit cards. http://www.kotakcards.com