Tulsa, Oklahoma (PressExposure) January 08, 2012 -- With the holiday season overtaking shoppers, there's still plenty of spending to do, and Tulsa Internet Marketing Services is launching a new service line to help businesses stay engaged with their customers. The new mobile marketing service from Tulsa IM will feature a variety of services that will allow local businesses to improve engagement with existing customers and provide additional value to new customers.
"We usually stop thinking about Christmas shopping as soon as Christmas is done, but any retail manager and business owner knows that the holiday season continues for upwards of 60 days with returns, exchanges and late holiday purchases." Stated Clarence Fisher, principle at Tulsa Internet Marketing Services.
The new mobile marketing offers a variety of services for businesses owners, customizable to fit their marketing needs. QR Codes allow a business to bridge the gap between online and offline marketing, allowing customers to quickly opt into updates or to join a brand on social media with a QR code reader (free application for iPhone and Android phones)
SMS text messaging allows business owners to send opt-in value offers to repeat customers, and app development can give a business a unique, competitive edge over other local businesses with custom engagement. A great example is a geo-fence app that can read when a customer is in proximity to the business, sending them notifications and special offers to steer foot traffic.
The Berg Insight report predicts that a major boom in mobile advertising is on its way after having remained in the experimental stage for several years. "The popularity of smartphones and the increasing availability of mobile media that can include mobile advertising are the main game-changers," said Rickard Anderson, telecom analyst at Berg Insight.
"We preach search visibility to our customers in order to get next to competitors and improve their traffic, but that can take time. Mobile marketing can fill that time gap, because it starts working for you as soon as you launch it" Clarence said. He went on to state that now is the best time to step into mobile marketing. Not only to take advantage of the post-Christmas rush "but this is a great time to get into mobile marketing in Tulsa because so few people are doing it. It's like the launch of Facebook, where no brands were involved in social media. Now everyone is doing it."
Other companies are ramping up their mobile marketing and seeing tremendous results. Starbucks has become a leader in mobile marketing, bouncing back from rocky waters with a force thanks to the mobile campaigns they ran throughout 2011.
Mobile Marketing through Tulsa Internet Marketing Services is now available, with a launch of December 20 for the service offering. To learn more about mobile marketing in Tulsa, visit Tulsa Internet Marketing today.