New Book Provides Valuable Insight for Businesses and Employees

Macungie, Pensylvannia (PressExposure) January 16, 2012 -- In a tough economy it is crucial to a business' survival to get the most out of its employees. That's why Njanja Mathu-Gakuru, a leader in new hire orientation and job enhancement programs, decided to publish her expert knowledge and insight in her first non-fiction book, What's in it for Me?: 5 Best Practices for Unlocking Your Employees' Hidden Potential.

Gakuru's extensive experience in leadership growth, career development and workforce collaboration at the corporate level has given her a unique look into the gap between management and employees.

"One of the things that tends to get overlooked in a number of companies is that employees need continuous development and support to stay engaged and motivated; two necessary ingredients to reach one's potential," said Gakuru. "We have all seen the job requirements that want self-starters, self-motivators, those that work well with little or no supervision and so on. These are great traits to have in the workplace but managers also need to remember that once they hire these individuals they will have a relationship with them and like any relationship, both should work to keep it alive, exciting, and fulfilling. "

What's in it for Me? provides managers with five elements to focus on when developing their employees: motivation, on-boarding, recognition, career development and communication. The book clearly explains why each of these keys is so critical and provides examples of how to execute each practice in the workplace. Beyond information, Gakuru's book also offers exercises-including checklists, sample documents and templates-to provide readers with a means of learning by interaction.

Available through several online retail outlets for $12.00, the 82-page title was self-published with the design and guidance of Duolit Publishing, LLC and Lightning Source.

"Working with someone as passionate and knowledgeable about her field as Njanja was a pleasure for us," said Duolit co-president Shannon O'Neil. "I think the value of her insight into the power of good human resources in a business of any size is tremendous. You can tell that she put a lot into this book, which is why her readers will get so much out of it."

Even with the vast amount of knowledge imparted to readers in What's in it for Me? Gakuru still possesses much more information and insight to share with business leaders.

"My goal is to write titles that discuss the best practices to help leaders stay focused on their employees so that they can reap the benefits of high performance," said Gakuru. "When that relationship is nurtured, employees will grow in a positive direction and in turn, their leaders' work becomes more fulfilling and productive."

About Njanja Mathu Gakuru

Njanja Mathu Gakuru
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Press Release Submitted On: January 17, 2012 at 10:03 am
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