New Book for Small Businesses Wins Award

Elk Grove, California (PressExposure) April 01, 2009 -- Tim Herrera Honored for Media Relations How-To Book

ELK GROVE, CA: Northern California Publishers & Authors (NCPA) has selected “30 Things You Should Know About Media Relations” (CreateSpace $15.00 ISBN #1434831647) as the Best Non-Fiction How-To Book for 2009.

30 Things You Should Know About Media Relations: A Communications Survival Guide for Small Businesses, Non-Profits and Community Groups is designed to assist organizations in getting key information across to the general public and to stakeholders. The book contains 30 simple “things” for better media relations covering the basics and serving as a guide to help readers reach out to the media.

The book offers readers information on the following subjects: What the media is looking for when producing news stories - How to construct a media relations and communications plan – How to reach out to target audiences – How to write media advisories, press releases and organize press conferences – The do’s and don’ts of media relations - Understanding how to gauge success in making media connections.

This is Herrera’s second Best Book honor. NCPA selected “Dad, You Are NOT Going Out Wearing That!; Chronicles of Middle Aged Fatherhood” (iUniverse $12.95 ISBN #0-595-40002-7) as one of the top books of 2006.

For more information visit For information on author speaking engagements, book signings, or interviews contact Tim via e-mail at:

About Tim Herrera - Author


Tim Herrera is an author, writer and communications specialist living in Elk Grove, California. He is a former radio and television news reporter and the recipient of 14 journalism awards. He is also the recipient of numerous communications awards. In 2003, Tim was a runner-up for the Will Rogers Humanitarian Award, presented by the National Society of Newspaper Columnists. He is married and is the father of four children.

Contact: Tim Herrera

Press Release Source:

Press Release Submitted On: April 29, 2009 at 9:36 pm
This article has been viewed 18498 time(s).