New Publishing Start-Up Dedicates Itself to Indie Authors

New Brunswick, New Jersey (PressExposure) April 10, 2013 -- Write or Read, a new start-up dedicated to helping indie authors succeed, is launching at New York Tech Day on April 25 and showcasing the exciting features of its enhanced analytics platform.

April 25 will be a day of firsts for Write or Read. Co-founders Sabrina Ricci and Richard Shank will be meeting, for the first time, at NY Tech Day. Shank lives in Oregon, while Ricci lives in New Jersey.

"We've been working really hard, leveraging the Internet to effectively collaborate across the country," Ricci said.

Write or Read started as a germ of an idea almost a year ago. With the launch, writers will be able to sign up and upload their manuscripts and e-books for free. Self-published authors can learn about their target readers and what aspects of their book make it a success. Aspiring writers looking for agents or traditional publishers can also use Write or Read's platform to prove the success of their work and have concrete data to pitch.

The platform is a web app, which means users can access it on any device. For a low monthly subscription fee, readers can enjoy a wide variety of independent titles. They can also read classic books for free, take notes, and highlight their favorite passages.

"It's a blast to be building a platform that will help readers discover new and exciting books and give authors tools to help understand and reach their readers," Shank said.

Ricci said she thinks writers will be excited about Write or Read's features. If the author chooses, the platform can be used as a way to try agile publishing to that books can be tailored for readers.

"The publishing industry is in a state of flux. Experimenting and embracing change is the best way to be successful in the world of e-books," Ricci said.

About Write or Read

Write or Read ( is a subscription website for self-published e-books dedicated to providing self-published and aspiring authors valuable metrics and insights to help boost their success. Writers can sign up for free and learn about the basic demographics of their readers, what percentages of their books are read, and how quickly readers are finishing their books. Read in the cloud. Write and get paid. Take publishing to the next level with analytics: know what readers want and sell more books.

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Press Release Submitted On: April 10, 2013 at 12:06 pm
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