Organic Soap and Spa Announces New Greener Baby Shampoo Formula

Boulder, CO (PressExposure) February 17, 2012 -- Organic Soap and Spa announces a revamp of its always gentle Nature Baby Organic Shampoo. Always gentle and pH balanced, the new formula is certified organic by the Soil Association of the United Kingdom. "The Soil Association certification is important to us because the criteria for children's and adult's body products is much more stringent in the United Kingdom then it is in the United States. The UK allows only a few chemicals that have been tested thoroughly and proven safe, to be used in body products. It's a much more stringent guideline then we have in the US. " says Organic Soap and Spa owner, Joan Saez. "I'm proud to offer this product to the public, and my customers, especially in light of the disturbing news concerning the chemical makeup of some popular baby products." Johnson & Johnson has recently been targeted for including off-label ingredients which have been linked to cancer in their popular No More Tears® shampoo and other baby products.

The new formula of the Nature Baby Organic Shampoo is always printed on each product label and published online: []. The formula, like all of Organic Soap and Spa products, is at least 85% organic, specifically, it is derived from Certified Organic sunflower and coconut oils, resulting in a carefully formulated shampoo free of perfumes and harsh chemicals, and blended with gentle surfactants, not detergents, that are approved by the Soil Association(UK). Nature Baby Organic Shampoo is completely vegetable in origin. Soil Association organic certification ensures the integrity of the products in relation to the environmental impact of their farming and the long-term sustainability of the crops. No chemical fertilizers or pesticides are permitted in the growing of the crop.

The same stringent controls apply in the extraction and refining of the oils from the crop, for example no bleaching or chemical distillation is permitted. The organic liquid soap base that is used contains the natural glycerin from the organic oils, something that is often chemically removed as part of the refining and distillation process, and which provides good skin feel characteristics.

The new formula is available via pre-order at 888.327.4137 and online after February 1, 2012.

About Organic Soap and Spa

Ed Saez 917.443.9821
Organic Soap and Spa

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Press Release Submitted On: February 16, 2012 at 7:39 am
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