Pacnet Enhances Focus on SMBs with New Partner Program

Melbourne, Australia (PressExposure) April 28, 2009 -- Pacnet has unveiled its new partner program offering improved support and enhanced incentives for its business partners to help them deliver leading-edge telecommunications solutions to small and medium businesses (SMBs) across Australia.

"Partners are key to helping us address the increasingly sophisticated needs of SMBs in Australia and around the region," said Deborah Homewood, Pacnet's Chief Executive Officer of Australia and New Zealand. "With our new partner program, we are targeting to grow our current partner base of over 350 partners to over 450 by the end of this year and are looking at partners to contribute a significant portion of Pacnet's revenue in Australia by the second half of 2009."

"One of the key features of the new partner program is the introduction of a Marketing Development Fund that is available to assist partners in lead generation and direct marketing activities," said Ms Homewood. "This is backed by a quarterly discretionary bonus scheme that will provide additional financial rewards to our top-selling partners, in addition to an ongoing commission stream."

"The benefits of our program are also designed to assist partners to generate new opportunities for their own business and in turn, lead to more Pacnet services being sold," she added. Other key features of the program include having a dedicated account manager, a priority hotline for technical support and quarterly briefing forums.

"Our new approach is guided by a desire to be transparent so partners feel integrated within our business and self sufficient. We want to know where partners hope to take their business and we will help them get there with marketing and business development support. Our new benefits in the program allow them to work with us closer to build their business." said Ms Homewood.

"Increasingly, the market is demanding infrastructure needed to deliver private network solutions and all the associated applications businesses want to run: VoIP, finance functionality and sales and marketing modules. Our business-grade network and new support structure backed by accreditation and business planning means we have a greater value proposition for partners to enable them to excel in this space," she added.

To lead the new initiatives, Pacnet has appointed Jason Staples as Partner Program Manager, who has over 10 years experience in telecommunications, managing customer service, sales and channels.

Pacnet has presented the new partner program through briefings sessions held in Melbourne, Sydney, Newcastle and Brisbane. The program is designed for system integrators with five to 30 staff who maintain direct relationships with SMBs, and has three tiers – Dragon, Tiger and Phoenix, reflecting the company's Asia Pacific reach.

Interested partners can call 1300 553 588 (in Australia) or visit the site for further details on Pacnet's Partner Program.

About Pacnet: Pacnet is the region's largest independent telecommunications service provider, formed from the operational merger of Asia Netcom and Pacific Internet. Pacnet owns and operates EAC-C2C, Asia's largest privately-owned submarine cable network at 36,800 km, with a design capacity of 10.24 Tbps. The company offers a comprehensive portfolio of industry leading IP-based solutions for carriers, large enterprises and SMEs. Pacnet is headquartered in Hong Kong and Singapore, with offices in all key markets in Asia and North America. For more information, please visit:

About Pacnet

For more information please contact:
Brett Hardiman
Direct Tel: +61 (0)3 9674 7508
Mobile: +61 (0)410 188633

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Press Release Submitted On: April 27, 2009 at 1:22 am
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