People Are Hoarding Food in Anticipation of Massive Shortages

Austin, Texas (PressExposure) March 31, 2009 -- “The demand for non-perishable foods, such as MRE’s and dehydrated meals – anything that has a long shelf-life – has increased dramatically over the past 6 months.” notes co-owner Brian French. To meet the ever-increasing demand for food supplies, recently established a supplier relationship with Honeyville Farms, a leading producer of non-perishable foods. “From the day we launched our new line of dehydrated foods, the demand has been amazing. People are clearly becoming increasingly nervous about basic provisions, such as food and water, and they are buying these products in bulk,” says French.

In fact, 80 percent of all’s transactions are for Non-Perishable Survival Food [] and Water Storage & Purification Supplies [], advises French.

What is driving this dramatic increase in food hoarding?

“Well, for one, all you have to do is Google ‘Food Shortages’ or ‘Food Hoarding’ to see that there is already a significant and compelling on-line conversation going on about potential global shortages in the food supply and distribution network. The whole conversation about peak oil comes to mind here,” says Kevin Baum, Brian’s business partner. “But what we really think is driving this demand, and what our customers are telling us, is that there is an emerging realization among mainstream people – in other words, folks just like you and me – that society’s current level of growth in terms of consumption, waste, population, debt and the like, is simply not sustainable. It can’t last. Many people think the system is going to break, and they are starting to prepare for it.”

It would certainly seem that trends with the global economy are determined to reinforce this fear. Food hoarding, a practice that was once relegated to the fringe, is rapidly becoming mainstream, it appears.

“It is no longer just a responsible precaution to natural disasters, today’s interest in Emergency Preparedness Supplies [] and Non-Perishable Survival Food [] appears to have a sense of urgency about it. It’s more visceral,” explains Baum.

Driven perhaps by the rapidly increasing number of credible and authoritative on-line sources that provide sobering assessments of the future, such as Chris Masterson’s The Crash Course video among others; not too mention the entertainment industry’s recent infatuation with end-of-the-world scenarios (there are three blockbusters slated for 2009 depicting the end of world), there appears to be a growing interest in self-sufficiency, motivated by a general sense of unease.

“Where people put their money is generally a good indicator of where their interest lies. And right now it appears as if a whole lot of people are interested in food storage. These are interesting times,” concludes Baum. is an on-line retail store specializing in emergency preparedness supplies, non-perishable survival food, and survival equipment for individuals, families and businesses. For more information, see

About is an Austin-based on-line business specializing in Emergency Preparedness Supplies [] and Survival Food [] for individuals, families and businesses. The SurvivalOutpost philosophy is to balance reason with readiness, and to encourage knowledge, independence and self-sufficiency as tools to survive in an increasingly uncertain & unpredictable world.

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Press Release Submitted On: March 30, 2009 at 2:13 pm
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