Manchester, United Kingdom (PressExposure) February 10, 2009 -- Businesses across the country may have missed out on lucrative sales deals as their sales executives took unnecessary 'duvet days' during the recent bad weather, says leading sales expert Andy Preston.
With reports claiming that one in five adults stayed away from work and that some employers were instructing their staff not to even attempt to travel in, Preston, MD and Head Trainer at sales performance training company Outstanding Results, believes that many businesses missed out on crucial opportunities to make headway with calls at precisely the time when others were not.
"The snow has the same effect on people as 'Friday afternoon' syndrome, when people assume there is no point in making any calls as no-one will be there or they won't want to take the call. I've closed many major sales leads on a Friday afternoon and I'm pretty sure there were deals to be made this week too for those who were bold enough to make the calls in the first place", says Preston.
'I've lost count of the number of sales reps who've complained to me that they have trouble getting through to the right person, or getting blocked by a gatekeeper or voicemail' says Preston. 'Yet on the days when they had most chance of getting through, some sales reps took that as a chance to have a 'playstation day'. One rep even decided to spend all day in the pub!"
Preston claims that it's often their attitude when adversity strikes that separates the top salespeople from the rest. The top salespeople will find a way to make something happen, while the rest complain that someone or something else is to blame for their poor performance - most of which comes from low activity! And for those people, the excuse to take a 'snow day' came all too easily.
"Those same salespeople will be back at their desks this week, complaining how bad things are, while the top salespeople took the snow as a great opportunity to build connection and rapport with new clients, and this week they'll be reaping the benefit of that activity with new appointments in their diary", says Preston.