Rosemount, Minnesota (PressExposure) February 14, 2011 -- Who are you and what do you do?
We are Magma PC and we mainly do computer repair, however, we like to think of our selves as an IT company and with our knowledge we are also able to take on website projects and help small businesses get found on search engines like Google. We also build custom computers by helping our customers choose different parts and then assembling them. We try and find out together what the needs for the computer will be.
How do people get a hold of you?
People can get call us at (612)559-1937, visit our website at [http://www.Magma-PC.com] and sending e-mails to CustomerService@Magma-PC.com.
Where are you located and how many people do you have?
We are currently located at our home office where we conduct most of our repairs and business. We usually come to the customers location and offer a free pick up and drop off service. This has proved to be convenient for both our customers and us. We are currently just two people, John and Gregg, with the possibility of hiring on a new employee in the future. We are looking to grow and expand and maybe locate in a retail or office space that will allow us to work easier with our customers.
Tell us what your business does.
On a day to day basis we repair computers. Repairing computers can be anything from upgrading parts, dusting out the inside of a laptop or desktop computer, repairing broken LCD laptop screens, recovering data from a failed hard drive, virus removal, and so much more than you could even imagine. People have come to us with problems we have never encountered before and by some miracle we have always been able to help them out.
How long have you been in business?
We have been in business for about 7 months. We officially opened our computer repair services to the general public March 1st, 2010 and have been in busy since.
What have you learned from starting this business?
A lot to say the least. I specifically have learned a lot about what customers are looking for. I find that it's not so much about cheap pricing or advertising everywhere, but it's getting someone's trust and coming through for them. For us I think that's the biggest factor in us getting repeat customers and we have seen a lot of people coming back for other types of service after they have their computer repaired. I also really learned that for whatever reason may be, free or cheap advertising has worked out the best for us so far. Our best results have come from our press release in the Twin Cities Pioneer Press (which was free), Craigslist (free), Google (free), Other internet marketing, and BNI (great networking group which cost money to join).
How has your business changed since you first started?
When we first started our business we had planned on being first a custom computer builder, and second a computer repair company. And today we are a general IT services company who repairs computers first, offers web design and seo services second, and builds custom computers third. We are also interested in growing into other areas of information technology (such as cell phone repair) as long as expertise and experience permits us. It's amazing to me thinking back how the facets of our business has evolved and changed.
Who is your typical customer and what service do they get?
Our typical customer has been thirty years or older in age and has a busy schedule. I think they feel their time is best spent on the things that they specialize in and would rather have someone who specialized in computers to help them. Most of our customers live in the south metro area, but we have had customers call from St. Paul and that's fine, we love getting customers even if they are from a distance. It's hard to say what the average computer service has been. We have had such a wide variety of calls everything from virus removal, data recovery, and hardware upgrades, to helping other small business owners get their business listed on the internet with search engines like Google, Yahoo, and Bing.
What is your ideal customer?
Our ideal customer right now someone who could really make a difference for us is someone looking for a website. We can build websites and are pretty good at it. We include everything with a website: e-mails, domain name, hosting, and helping them get listed with the major search engines so that their customers can find them. It's very simple for someone to have a website set up when they do it through us. And because we don't have a client base in this area right now, we can do it for cheaper than our competitors too.
How is your business doing?
Our business is doing okay. We could grow a little. Currently we are not paying ourselves and are still working out of our home office. We are getting an average of one to two customers per week and we would love this number to grow. We can definitely take on the work load and it would be nice to finally start paying ourselves as well as move out to a retail or office location.
What is your biggest obstacle in growing your business?
Our biggest obstacle is knowing where to apply our marketing efforts and attracting new customers. We have had a lot of repeat customers and believe that we can get new customers to come back because of the quality of service and trust we build with our customers.
Where do you see yourself a year from now?
A year from now Magma PC will be operating out of a retail or office location with one to two more employees repairing computers at the office or driving out and conducting on site computer repairs. This would allow for us to focus our efforts on expanding into new territory such as Minneapolis or St. Paul.