Mumbai, India (PressExposure) July 28, 2009 -- SMS GupShup, India's largest social messaging platform today announced that it is working with Facebook, the worldâs largest social network, to enable Indian Facebook users to go mobile. SMS GupShup's messaging platform will enable Indian users to take Facebook with them, wherever they go, using SMS.
By working with SMS GupShup, Facebook is enabling its service on SMS, the most popular messaging platform in India. Facebook users can now update their status updates and message friends using SMS. They can also receive status updates, messages and wall posts instantly in their SMS inbox.
SMS GupShup will provide the underlying messaging infrastructure to rapidly and reliably deliver the high volume of incoming and outgoing messages between users and Facebook.
âSMS GupShup has built the largest SMS-based mobile community in India, on the foundation of a high-performance messaging platform that supports nearly 6% of Indiaâs SMS trafficâ, said Beerud Sheth, CEO, SMS GupShup. He added, âWe are excited to enable mobilizing the Facebook service in India and look forward to delivering a great mobile experience to their users.â
âWe are very excited to work with SMS GupShup, given their experience with both mobile messaging and social media in Indiaâ, said Henri Moissinac, Director of Mobile, Facebook. He added, âWe realize how important it is to work with great companies in the mobile space in countries like India, and by enabling Facebook on SMS, users can now use it even when theyâre not near a computer.â
Users can activate Facebook on their mobile devices by visiting http://www.facebook.com/mobile. Users can then update their status by sending a message to 92-FACEBOOK (9232232665). Users can reply to their friendâs messages by simply replying to the incoming SMS. The service will operate on longcodes (i.e. regular 10-digit phone number). Facebook does not charge anything for the mobile service, but regular carrier charges may apply for messages sent to Facebook.