San Francisco, CA (PressExposure) June 20, 2014 -- After a summer styling the cast of a Silicon Valley reality show, a San Francisco fashion blogger is launching a beauty-based startup to help busy consumers start their beauty routine while they sleep.
Dale Janee, the stylist behind SavvySpice.com, travelled the world to find the highest quality fabric for Savvy Sleepers pillowcases, her luxurious new solution for preserving youthful skin and healthy hair. Savvy Sleepers are the first unisex brand of satin pillowcases on the market, carefully stitched together from 100 percent pure satin with a semi-matte finish and a secret pocket.
Savvy Sleepers are much smoother than standard cotton cases or typical blends of satin. Sleeping on 100 percent pure satin pillowcases like Savvy Sleepers is highly recommended by dermatologists as an anti-aging skin treatment. Beauty-conscious consumers can start their beauty routine when they go to bed because Savvy Sleepers keep delicate facial skin safe from deep creases, providing a long-term anti-aging solution.
"Those 'pillowcase marks' cotton fabrics often leave overnight can lead to permanent wrinkles, which are a concern for both men and women," Janee said.
Leading hair stylists recommend satin pillowcases like Savvy Sleepers to prevent split ends and breakage and to prolong the life of a salon blowout or other styles.
"Blow-dry bars have blown up across the country over the last few years -- they are so convenient, saving women the time and stress of styling their hair before a date or a friend's wedding," Janee said. "A satin pillowcase keeps your blowout looking amazing for days after a trip to the salon."
Savvy Sleepers' pure satin is the perfect surface for hair and skin, making the most of those precious hours of beauty sleep.
"Savvy Sleepers are ideal for any bedroom," Janee said. "The ultra-smooth surface is soothing for skin and makes styling hair the next morning dramatically easier."
The Savvy brand was founded in San Francisco in 2012 by international beauty blogger and stylist Dale Janee. Savvy represents the luxury and style we all deserve, and our mission at Savvy Sleepers is to help you wake up refreshed, by turning your pillow into a nightly spa treatment for smoother skin and healthy, shiny hair.
Savvy Sleepers are sold in select hair salons and spas nationwide, and available via priority shipping at savvysleepers.com. All Savvy Sleepers are packed in a luxurious gift box complete with a card of authenticity, easy care instructions and pillow mints.
Reach out to Savvy Sleepers for 24/7 pillow talk