Ny, NY (PressExposure) November 06, 2011 -- According to Michiel Drenth, women are the largest group of people playing online casual games and have been for a while.
In 2006, Nielsen Entertainment released a study showing that 64% of online gamers are female. Statistics like these are the reason why Drenth launched his website, http://www.gamebetty.com.
"The site is aimed at women 25 and up and contains games you can play completely for free. In most cases the female target audience has a large vote when it comes to a purchase, so this should be a win for player and all of the potential advertisers looking to approach this group.", Drenth said.
Drenth worked hard to ensure the portal is user-friendly and suitable for the target group. The design has been tested with a selected group of females from the target group. For example, games included on the site are challenging and do not contain violence. Card games, bubble shooters and mahjong's are among the site's most popular selections. The aim of gamebetty.com is to deliver "Games that make you think", in other words: challenge the brain.
"We know the market is already pretty crowded, but there should always be room for another quality gaming portal. We aim to deliver that with gamebetty.com", according to Drenth.
The website is organized in a way that is easy to navigate. Board and card games, puzzles, quizzes, simulation and skill are among the categories that are available on the site. These are the categories that should directly attract the target group. Users can also browse through the newest, most popular or top-rated games. The last two lists are user generated, so will give each visitor a proper impression of what other players like.
To gain access to dozens of free online games that make you think, visit http://www.gamebetty.com and let your brain be challenged!