TechSci Research: India Coffee Chains - Cafe's Market is Set for Incessant Growth

New Delhi, India (PressExposure) May 21, 2011 -- As per our new research report "India Coffee Shops / Café's Market Outlook 2016", the Indian Coffee Parlour sector has registered an outstanding growth during the last few years and has become the hub of companies looking to enter the market and gaining some share of this hugely growing market owing to high demand. As per our research, the Indian Coffee Chains market is quite mature which is evident from the fact that Café Coffee Day alone maintains more than 1000 Café's in 141 cities in India.

With the Indian middle class consumer ready to spend more and be a part of global lifestyle and culture, coffee parlors in the country are on an expansion spree. From small-sized coffee parlors to classy coffee lounges leading coffee retailers such as Cafe Coffee Day, Barista, and Costa Coffee have all been fighting hard to lure India's growing middle class. With more income at disposition, consumers are expected to spend more on food and beverages in the coming years. In 2010, the average bill amount at coffee outlet was between rupees 135 and 150. This is expected to rise to rupees 245 by 2016. With customers paying significant amount for their coffees, they are also expecting a lot from an outlet. Factors such as menu, ambience, service and brand name are playing an important role while choosing a coffee outlet.

Besides, we have done thorough research and prudent analysis of the Indian Coffee Chains market and identified some critical factors acting as a catalyst for the industry's current and future growth outlook. The report reveals that, rising per capita income, increased literacy and rapid urbanization will provide the much required impetus to the industry. TechSci Research also conducted a survey with more 500 consumers and 100 Store Managers of Coffee Outlets in the country to understand the rapidly changing consumer behaviour and market dynamics.

"India Coffee Shops / Cafes Market Outlook 2016" discusses the following aspects related to Coffee Chains Market in India:

• Market Size & Revenues

• Market Potential By Outlet & Region

• Coffee Consumption Trends

• Consumer Behavior

• Market Trends & Developments

• Policy & Regulatory Landscape

• Franchising Opportunities

"India Coffee Shops / Café's Market Outlook 2016", provides an extensive research and prudent analysis of the Indian Coffee Chains sector. It gives an insight into the current and future market trends. The report has also studied the consumer behaviour and key market players in India to help clients understand the overall market trends. The report will work as an investment guide for the clients looking to invest or expand their market share in this incessantly growing market.

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About TechSci Research

TechSci Research is a global market research company with offices in Canada and India.

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Press Release Submitted On: May 21, 2011 at 1:40 am
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