The Usefulness Of Online Video For Company 'Fascias Online'

Cirencester, United Kingdom (PressExposure) September 09, 2009 -- Fascias Online have decided to introduce a new element to our already successful E-commerce website. Following a meeting with Mike McKinlay MD of The Creare Group, they have introduced an order help desk home page request form and an 0800 freefone number. This was to make the purchasing process easier and to create a way of drawing peoples attention to it, Mike suggested a homepage video spokesperson.

“Lights Camera Action” you hear those words and you cant help but be involved” said Steve Morrison Ceo of [] . Nothing grabs peoples attention better than face to face communication.

Forget boring text and graphics or flash intros, nothing engages a visitor than walking talking presenters with the ability to display enthusiasm for products and services. The oldest and most effective form of communication is visual face to face interaction and with this service you have the chance to look impressive, communicate perfectly a message, educate and build trust with any visitors.

He went on to say “you don’t have to head off to acting school, our actors will add the human touch and sing the praises of your company which in turn will keep those visitors captivated long enough to make a memorable impression that leads to them taking a desired action”

More importantly however than the number of visitors to a website are the numbers of them who are converted to customers, fill out the desired request form, but most importantly purchases from your website design.

“Cost was very important and as with any form of marketing I need to know I am getting good value for money” said Dave King Co Director of “However I feel the comparatively small investment in a marketing video will help to bring our website alive, add perceived value both in the eye of our visitor’s and in the eyes of search engines that give better page rankings to websites that contain video content. I was aware that 2009 had seen an increase in the amount of companies using this technology in an attempt to direct user traffic to profitable areas of web sites and didn’t want to be left behind.”

Fascias Online have the perfect platform. A market leading, easy to use, home improvement website where you can find huge stocks of building plastics for all your projects. Their stock list includes fascia boards, soffits, cladding & guttering in various sizes and colours, underground drainage, Polycarbonate sheets, made-to-measure roof systems, windows, doors and conservatories, silicone sealants and fixings. In fact anything from the roof to the foundations including all that in between! But that’s only a fraction of rgw product range sourced from market leading brands and delivered to anywhere in the UK. The visitors to the Fascias Online website know that refurbishment and new build projects can be expensive, however they will see from their online prices that they are extremely competitive.

The Video will better captivate, educate and convert more visitors to customers. The aim is to also build better trust with visitors who get the mental impression that they have met someone from the company.

The video will work day and night like the shopkeeper to an online storefront welcoming visitors and emotionally engaging with them. It’s really quite logical to guess that being able to engage with more human senses would likely improve people’s retention of your message. This in turn should lead to increased conversions.

About Fascias Online

Fascias Online; suppliers of fascias, guttering and other building materials online.

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Press Release Submitted On: October 09, 2009 at 9:22 am
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