Portland, OR (PressExposure) July 26, 2008 -- In a difficult economy, companies need to be both more productive and more innovative. Brainstorming and innovation software can be the answer, helping business users create lots of new ideas rapidly. Products from vendors such as IdeaFisher and ThoughtOffice are specifically designed to support startups and company execs.
Creativity programs have been proven to reach into the user's long-term memory, helping solve problems faster and more naturally. ThoughtOffice software accomplishes the task by using 16 separate, extremely focused Q & A modules containing a total of thousands of questions, integrated with a 7,691,000+ word and phrase search engine.
According to Mark Alan Effinger, CEO of ThoughtOffice Corporation, "We've been developing these programs for over 22 years. We've committed well over 250 person-years to evolving the kinds of questions that truly tap into memories and open the mind to clearer thinking. By harnessing the expertise of business leaders, writers and scientists, we believe we've made clear progress in the field of creativity, as it applies to business and innovation." Effinger continues, "The straightforward approach of this technology is turning out to be invaluable to today's businesspeople, who need to have a working knowledge of many different disciplines".
ThoughtOffice brainstorming software works by asking the user hundreds of questions relating to a range of topics, from advertising and marketing to problem solving, strategic planning, or product development. (The complete program includes up to 16 eXpertTopic Modules, each containing from 300 to over 2,000 topic-specific queries). By providing an intelligent outline of questions to ask about the issue at hand, busy executives are able to drill-down into their problems faster, and craft solutions more productively.
"The second half of ThoughtOffice is where you develop your answers" says ThoughtOffice Product Specialist David Lockman. "There are more than 7,691,000 words in the Associative Word and Phrase engine, letting you really dig down into your mind to solve problems, and develop very creative responses. General Motors, Chiat/Day, Apple Computer, 3M, Xerox and IBM all use our software to resolve their creative challenges. The product has also been purchased by every Ivy League university, and we've had some exciting reports of CEOs and grad students improving their creative process faster and better than ever before. So if it works for them, then it can certainly help other people who need creative solutions; it can help them accelerate and better understand the process of thinking and creating."
The product also includes several templates designed to help shorten many product development process cycles. Developed in collaboration with established southern California business and coaching consultant, Kristine Gunn, complete software bundles are priced from $97 to $497.
ThoughtOfficeâ¢ programs are available from the company's website, http://www.thoughtoffice.com, and through various catalogs and retailers. The company can be reached at 360.609.9272, or by e-mail - firstname.lastname@example.org.
About ThoughtOffice: ThoughtOffice Corporation was founded in 2005, to offer solutions for corporations and individuals who need to quickly and efficiently generate creative, effective ideas & innovations. Founded by Mark Alan Effinger, the company's solutions are used by NASA, Homeland Security, most of the Global 5000, hundreds of advertising agencies, Inc. 500 firms and consulting organizations. The company is based in Vancouver, Washington, and can be reached at http://www.ThoughtOffice.com or by phone at 360-609-9272.