San Francisco, CA (PressExposure) May 05, 2011 -- SMS marketing company Trumpia (http://www.trumpia.com) has taken email marketing to the next level by implementing a slew of innovative marketing tools under a single integrated system. The company has developed a range of mobile marketing solutions to meet the needs of their diverse client base. They offer an easy-to-use setup that delivers mobile keyword and short code technology; opt-in phone lists; two way messaging functions; and text to screen messaging.
Trumpia's system allows the user company to develop large opt-in phone lists by using a mobile keyword promotion to collect mobile phone numbers. Once the numbers have been collected, the user company can involve itself in a series of SMS marketing campaigns that are targeted towards customers who have already expressed an interest in the products and services.
Using the Trumpia SMS marketing interface lets client companies compose and send marketing text messages from their computers or a mobile phone, allowing them to direct time-sensitive promotional text campaigns no matter where they are. In addition the system allows for routine text messages to be set up: these can be sent at pre-specified time daily, weekly, monthly or yearly.
The versatility of the Trumpia marketing system makes it perfect for a range of advertising activities. Typical usage involves generating initial interest through a keyword campaign and then following up with a targeted marketing strateg. A routine SMS marketing example using the Trumpia system would be like a keyword campaign encouraging restaurant customers to text 'FREE MEAL' to a short code number: those customers then receive a promo code via SMS that can be redeemed on specific nights to claim their meal.
The SMS marketing solutions that are possible with Trumpia's advanced feature capabilities are proving ideal for companies that have decided to take advantage of the latest market models. The opt-in function that lies at the heart of the Trumpia text marketing system guarantees organizations as much as a 90% read rate on their marketing materials. As companies continue to realize that blanket marketing is becoming less effective, they are turning to a new way of doing things - effective mobile marketing through companies such as Trumpia.