Cardiff, CA (PressExposure) December 08, 2009 -- WritersWay has launched its new website and new ezine this year with its new brand and logo. WritersWay, the premier site for personal and professional development ghostwriting and copyediting services and products, launched a new look this year. The new logo and brand feature the gold and green colors to indicate wealth and profit. The book graphic symbolizes the writing of books, ebooks, and other information products. The tagline, "transforming ideas into info-products" represents the mission of WritersWay, that is, to transform the ideas and expertise of service professionals and entrepreneurs into info-products like books, ebooks, and ecourses, they can sell for passive profits.
"I've seen too many service providers like myself work hard to provide their services only to reach a limit of how much time they can serve," said Andrea Susan Glass, owner and founder of WritersWay. "When you're getting paid for your time, you only have a limited amount. When you get paid for your products, there is no limit."
Started in 1990, WritersWay was established to help anyone who wanted to write but didn't have the time, skills, or knowledge. Glass began by ghostwriting and copyediting books, then articles, ezines, blogs, and website content. She then branched into information products like books, ebooks, ecourses, workbooks, and guides.
To market her spotlight on info-products, in 2009 Glass redid her look: her logo, brand, and website. Each website page is focused on assisting small business owners and individuals to see the value in creating info-products and to guide them in the process. The new website has also some products in addition to the ghostwriting and copyediting services. The products are WritersWay affiliates that offer support to professionals who want to create info-products.
Along with revamping her website, Glass recently launched her monthly ezine, "Wisdom into Words." The ezine contains quotes, offers, events, and a valuable article each month. The goal is to continue to provide important content to turn wisdom, experience, expertise, and ideas into words, into info-products.
"I like to offer value, but not bombard my mailing list every day," said Glass, an expert copyeditor and award-winning ghostwriter. "One monthly ezine and an occasional email announcing my tele-interviews or a special event or offer keeps me connected to my followers." In 2010, Glass intends to add more of her own products, like special reports, ebooks, and ecourses.